BTS’ Jung Kook named as Hublot’s latest Global Ambassador

The K-pop idol joins the disruptive watchmaker wearing the Big Bang Original Unico, bridging the worlds of music and modern horology.

To celebrate its 170th anniversary, Burberry launches a global campaign honoring the trench coat, the piece that has defined the house’s identity for over a century.

The global ambassador and BTS star leads Calvin Klein’s Spring 2026 campaign, revisiting ’90s denim codes with a sharper, more kinetic edge.

This launch cycle delivers more ‘wow’ per ringgit than we’ve seen in a while.

The boy band let us into his world.

We put the Adidas Adizero SL through city pavements and track intervals to see if this lightweight trainer truly delivers on versatility. Spoiler alert: it did excellently.

The 2021 US Open champion teams up with the Japanese retail giant, joining Roger Federer and Cate Blanchett in championing LifeWear on and off the court.